The web has grown up from what it used to be. Static pages are a thing of the past. People are looking for ways to interact, and as a real estate agent or broker, you need to give your users what they want.
So things like videos, neighborhood breakdowns, market pricing information, and maps are a wonderful thing to keep people on your site and interested in what you have to offer.
So instead of just pasting a static picture of a map to your site, why not embed a real one from Google?
Check this out for a great way to accomplish this task.